Monday, January 16, 2017

More payment options could improve eCommerce conversions

According to a recent survey by PayPal, the average consumer in the UK has abandoned a purchase twice in the last month because they couldn’t pay the way they wanted to.

When businesses introduced a new payment type, a quarter saw an increase in sales.

Wednesday, December 28, 2016

Washington Post Reversing Key Newspaper Trend

“We’re adding dozens of journalists,” Fred Ryan, the Post’s publisher and CEO, told Politico last week. 

“We looked at what succeeded for us in 2016 and made investments there"

Monday, December 26, 2016

10 Years Of Retail - a sobering view

As 2016 comes to a close, a look back over the value of the top USA retailers shows who the losers have all been... the tradional bricks & mortar companies.
And the winner.... Amazon

Thursday, December 22, 2016

Better Data not Bigger Data

Big Data is Big News. Big consultancies and senior managers are all using the term "Big Data" these days. The words are the "Information Superhighway" of this decade*. Over-used, over-hyped and mis-understood.

In practice I tend to refer as something as "Big Data" if I can't inset it & work with it in an Excel spreadsheet... even though we've has databases for half a century that can deal with more than 1,048,576 rows (which is actually the maximum rows you can get in an Excel spreadsheet).

However there can be a lot of insight that can be gleaned from much smaller data sources. You don't need to have access to every single customer record in a database to analyse most trends about your users. You only need to examine a smaller accurate and representative data set. It can't be incomplete, out of date or incorrect.

So shouldn't we really use the term "Better Data"?

*BTW: What is this decade actually called? Sure we had "the Eighties", "the nineties" and even the "noughties"... but are these "the teenies"?

Monday, December 19, 2016

Who Invented The Hamburger Icon?

The hamburger icon is now a part of our online mobile experience. It sits there in the top left-hand corner of our small screen devices acting as the gateway to a number of other services & functions.

By its very presence we are reassured that additional things lie behind our current view and that they will be exposed by a single tap. In short... the hamburger icon is a simple universally understood metaphor for displaying further menus & navigation.

So how did we come to this collective understanding? Who originally thought that three horizontal lines was a sufficient way of depicting the menu behind it?

I think that whoever invented the hamburger icon deserves praise for creating something so simple and yet so useful. 

Sunday, December 18, 2016

Caring : the difference between good and great people

I've just completed a post on Linkedin that I've had brewing for some while.

It's titled "Why Caring Makes The Difference" and I spend a explain in 500 words why I think caring makes a difference in industries as varied as hospitality and the digital one I work in.

Also, whilst I was writing it, I thought about my care for what I do and how it makes a difference to me too. It's therefore not just about having the opportunity to surround yourself with those that give a monkeys about what they create.... it's being in the middle of it helping them to deliver improvements that make a difference.

Tuesday, December 13, 2016

The Internet Population is HUGE now!

In 1995 less than 1% of the world population had an Internet connection, now around 40% do.

And, if you plot the rise in the internet population over the last 10 years you see that there has been a steady growth rate. [source]

According to the Central Intelligence Agency (yes, the CIA!) the biggest single country with a connected population is China, with over 626,000,000 users. This is the same as the USA (3rd), India (4th) and Japan (5th) combined!