Thursday, November 5, 2009

Google enters the commerce search arena

Yesterday Google announced their own Commerce Search application which competes with the likes of Omniture Merchandising (previously Mercado Search)

This is an enterprise product search service that is hosted by them.

It is similar to Mercado, in that is has:
- Facetted navigation
- Business rules for prioritisation
- Spellchecker, synonyms & recommendations
- An XML API for exporting results back into your own website

It even has a built-in shopping cart if required and pricing is based on number of products/SKU's and the number of searches.
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