Tuesday, October 9, 2012

Has Google Plus lost the game?

In a recent piece of research, I was not surprised to see Facebook and Twitter taking up the lion's share of attention.

Using their online research tool, HighBeam (www.highbeam.com) looked into the total media attention received from the eight major social media tools / platforms in September 2012.

Although Twitter dominated with 55.84 percent of the media attention and Facebook had 40.30 percent, Google Plus received less than 1 percent of media attention. In fact it only had a meagre 0.08%, although they are keen to mention that their "Google+" search had to be performed as “Google Plus” (so results may not have contained all mentions).

However, this is yet another indication that the Google Social Network is really not getting the attention (and therefore the eyeballs) it needs, if is to compete with the big boys.
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