Digital Darwinism, the evolution of online services, propositions and systems that will eventually change every industry, is a concept that has been gradually creeping up on most people.
It's the little changes we don't see happening every day that add up to a lot over a short period.
- When did you start relying on Uber (or some other more ethical ride hailing App) to get you home after a late night in the office?
- When did you start using the term "to Google" rather than just "to search online?"
- When did you start discussing that new Netflix series, as opposed to the regularly scheduled broadcast TV show you used to watch?
- When did you start ordering your household goods on Amazon?
- When did you start playing YouTube videos, rather than play music from your CD collection?
In the end you realise that there's less and less likely that there was a specific date for when you actually started doing these things... it just sort of happened. Or if you are a young person, you don't actually recall a date when many of these things were not the norm.
Evolution isn't a thing that happens to other creatures and people, with digital technologies the best example is happening right now.
No comments:
Post a Comment