Monday, September 25, 2017
Writing about Smart Ticketing
In my recent LinkedIn article “The 6 things they should tellabout smart ticketing and don’t” I cover some essential information that I would have found useful before entering into the world of ITSO Smart ticketing.
In this article I mention how: the industry if full of acronyms, Smart ticketing doesn’t necessarily mean smart customers (straight away), the benefits of combining smart ticketing with a decent online proposition, how you shouldn't stop improving the holistic user experience, testing and smart ticketing technical architecture.
This post has turned out to be my most successful article so far, with a large number of views and a few comments too. It has clearly proved to be interesting and engaging. Which is exactly why I wrote it.