The Blog of Hayden Sutherland, an eCommerce, Online Marketing and Digital Strategy consultant based in Glasgow, Scotland.
These are my thoughts on how companies can take advantage of the modern interaction technologies and methods to improve communications, influence behaviour and retail online better.
Monday, January 4, 2010
Politics and Social Media
The UK over the next few months will be in electioneering mode as we work up to a general election (thought to be most likely in May). We're also currently in political mode as we're working on a social media tool for politicians and as a consequence we've been seeing a growing number of political social media tools and websites emerging.
Thanks to my colleague Marc Ames for pointing http://www.kerryout.net/ to me today. This newly-launched site is an online campaign to remove the Labour Party's self appointed ‘Twitter Tsar’, Kerry McCarthy from her Bristol East seat.
The site has already caused a bit of a stir in Westminster, with an apparent threat (via Twitter) from Mrs Kerry herself to Harry Cole, the editor of Conservative political blog http://www.torybear.com/ who set the kerryout.net site up.
There's even been a video posted to YouTube to back the campaign:
Is this the future of online campaigning or just the first signs of a dirty battle between the two major British political parties?
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