Monday, July 25, 2011

Share and enjoy

OK, perhaps I was a bit critical in my recent post about oversharing on Twitter and obviously not everyone who positions himself as an online curator is as bad as I pointed out. In fact, isn't everyone who retweets interesting stuff and posts links carrying out some form of curation?
(In that case, that makes nearly everyone on Twitter an online curator of content in some way).

The altruism of online sharing is a concept I'm looking to further explore as I try to understand more about its impact and viral nature. To me it is still a mystery why are certain things far more "sharable" than others and the idea that there is a magical viral formula that brands can tap into this to try to reach their influencers and customers is not something that rests easily with me.

I sometimes find sharing hard work. It is not all the time that I remember to pass-on what I find... perhaps because I'm too busy trying to absorb what I have learnt.

However, when I do share things and this gets passed around the Internet... there is a certain amount of pleasure I get from knowing that I have also helped someone on their knowledge journey.

Perhaps its this joy we need to preserve and increase (and perhaps its why the top online curators seem to enjoy what they do so much).
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