MSM stands for 'Main Stream Media' (or mainstream media). In other words its: newspapers, TV and (possibly) radio these days.
But hang on, I thought a principle media these days was the Internet in all its flavours? (Google search, content sites , Blogs, Social Networks and everything else). Its in the top 3 of all media consumed and advertising money spent, as well as the main method a lot of us choose to receive our news and information by.
Surely now there's a justified case for saying that the Internet is now a member of the mainstream media?
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