Thursday, September 18, 2008

Is TV worried by YouTube?

Surely there is nothing better to arouse suspicions like a senior company executive adamantly denying something? Especially when it’s the executive chairman of the UK’s largest commercial TV company denying that YouTube is a threat.

But imagine he went one step further and started to throw insults about?
What if he claimed YouTube is a “parasite”, living off of TV shows produced by ITV?

You’d then have to believe he was worried, especially when he’d seen its share price drop considerably in the last 6 months (Note: before anyone starts saying that its price has recently rallied, I’ll point out that this increase in price is only fuelled by speculation that its due for a takeover).

Its a shame, especially as ITV recently claimed it needed to extend from 2010 to 2012 the date it would reach it online revenue target of £150m.
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