Friday, September 12, 2008

Web2.0 is growing in 2008

I've had a report sitting in my office for several weeks now that I know I should have read . I even admit to feeling guilty each time I moved it to do something else. However, last Saturday I did eventually get around to reading McKinsey's Building the Web 2.0 Enterprise: McKinsey Global Survey Results when the wife was out last Saturday and X-factor had finished.

This second annual trend watch analyses the adoption of Web2.0 tools & technologies within businesses. The results of this survey found that whilst 21 percent of the respondents are satisfied with their use of these tools and are seeing changes throughout the enterprise as a consequence, 22 percent said they were dissatisfied. Some even claimed to have stopped using certain technologies altogether, although this appears mainly to be Peer-to-peer technologies, which I think may be as they are increasingly seen as either: a complex media product (e.g. BBC iPlayer) or part of the seedy world of illegal downloads & sharing (e.g. Bit Torrents).

However one of the reports findings, that may well be cause for optimism (especially for developers and vendors) , was that regardless of whether a company was satisfied in Web 2.0 tools & technologies or not, all plan to spend more on them in the future.
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