Peer-to-peer influence is a strange thing when you investigate it further. Now, thanks to social media and the 'always connected' society, everyone has the potential to influence everyone else. However, "not all influencers are created equal" as the report says. This has therefore created a new breed of Super Influencer! (Fabio Turel goes into more analysis about the report's findings here).
However, what the report does mistakenly do is depict the network of connectivity between individuals as a set of 1-to-1 connections .
I'm sure the visuals done were not meant to be exactly representative of the exact web of connections the report goes into more detail about, but were done by a graphic artist to a brief. However, had his/her brief been a little more realistic it may have looked something more like this:
http://infosthetics.com/archives/2006/03/social_network_physics_visualization.html
(a social network data visualization based on a model that is based on "mobile particles that randomly bounce off each other")
1 comment:
Yes, that's right. It made a good point anyway in highlighting the one-to-one nature of trust: even when I'm just one of the many in a one-to-many relationship, as long as trust is involved, I like to think of the relationship as unique...
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