Wednesday, April 2, 2008

The Company Environment - spread the influence

How much does your company environment help to influence you staff (and then in-turn your customers, users, etc.)?

A BBC article and video on the new Google Europe offices in Zurich shows a relaxed approach to the workplace (especially in the slightly more conservative country of Switzerland).
http://news.bbc.co.uk/1/hi/technology/7290322.stm

If you believe, like I do, that your company staff are all potential influencers and have a role to play in the extended company communications network... then providing them with a place where they are welcome, nurtured and allowed to investigate issues (as well as being fed 3 meals a day at Google!) can only encourage them further.
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