Sunday, March 8, 2009

What other revenue models do newspapers have?


1. Micropayments?
(I think we've covered that one)
http://press20.blogspot.com/2009/02/micropayments-will-save-newspaper.html

2. Hyperlocal news?
(Possibly)
http://press20.blogspot.com/2008/08/hyperlocal-news-could-work.html

3. Gate the ISP's to pay?
What? Yes, that's right... some have suggested charging the ISP's for their news
http://techdirt.com/articles/20090224/0103083878.shtml
On what hope? That they'll have exclusive content?

2 comments:

Unknown said...

i think there was a good rant on TWiT or CrankyGeeks podcasts in the last two weeks on this. The model explained was that for the NewYork Times sending every subscriber a Kindle was cheaper than printing by at least half.

From what i have noticed the answer for newspapers is to realise they are content to sell ads and they have a community.

So they are putting all the journalists on twitter, realizing they can have dialogue with audience. They all have a community and do not need to treat it as a one way broadcast.

Good journalisms is worth saving and good value but newspapers might not be viable.

To quote "Newspapers will continue like opera for the rich and not very understandable, Or like poetry, free, from the masses and not commercially viable"

Hayden Sutherland said...

Tristan, it was on 'This Week in Tech' and the comment about giving everyone a Kindle(2) humoured me... as someone will eventually try a model like this (especially if the iPhone Amazon reader application takes off).

I agree with you that its all about community: http://press20.blogspot.com/2009/02/what-community-do-newspapers-create.html, providing a destination that is engaging and relevant.

As I like to say... we may find that the private ownership of newspapers was a failed experiment.

Thanks for reading and commenting on a Sunday morning!